Quick Book your favourite events on best price for true NBA fans

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Re-design a traditional sports app with some features similar to other existing apps and enhance the experience of Basketball lovers to connect with their favourite team in most accessible way possible.

Defining Product Goals

After discussion with the team these were the major goals we came up with

Reduce app deletion, provide user retention for varied age groups for providing features which help them interact frequently with the app

Generate more commerce beyond tickets and venue events, like creating games or quiz for user's to win prizes

Improve User Journey for better engagement, Improve Accessibility, support features like Parking assist, local transport ticketing, F&B seat delivery, Payments, Events etc.

Original App

We kickstarted the project by understanding existing design philosophy like Branding and exisiting Guidelines

Primary user

Young vibrant crowd who is :
a. Big spender on team merchandise than other generations,
b. Enjoys Celebrity events (Music and other shows) over 40+ generation who are more active on games
c. Would utilize Other features like - Parking assistant, food & beverage on seat etc

Available on Google store & Playstore

Looking for more detail in my process?

shauryamishra777@gmail.com